EngiGuide

This article basically covers how businesses large and small are accelerating their efforts to build a mobile application strategy to deal with an explosion in App Funding, mobile devices, operating systems, and capabilities.

People are spending more time inside mobile applications on average than they are on the web, according to an analysis from Flurry, a mobile analytics firm.

So what are people doing in those apps? Gaming and social networking, which absorb 79% of people’s time, according to Flurry. The rest is news, entertainment, and other apps.
Apple’s iPhone App Store is still crushing its peers, especially in the number of applications available to consumers.
Mobile apps have been around for years, but Apple was the first to make them popular with normal people. Now everyone else in the mobile industry is struggling to catch up, and it’s been a big advantage for Apple’s iPhone, iPod touch and iPad.
We thought for sure Android’s Market for apps would have blown past, or at least caught up to Apple’s iPhone App Store by now, but a look at the most recent numbers show it still has some work to do.
Apple has 350,000 apps in its App Store to Android’s 250,000. However, the rate at which apps are coming into Android’s store is faster than Apple’s App Store. In the next few months we expect the stores to be equal.

Apple’s iPhone app lead over Android will disappear by the end July says app analytics firm Distimo after analyzing the latest data on app store growth.

It extrapolated the chart below from month over month growth rates of app stores. You can see the gap between Android and iPhone closing to 40,000 by the end of June. At the end of July, they will be equal.

2011: The Race to Build a Mobile App Strategy

The proliferation of apps, devices, platforms, and capabilities is causing businesses large and small to race to define a sustainable mobile strategy. This quarter, Appcelerator and IDC introduce a new “Mobile Maturity Model” to identify three phases of mobility adoption shaping up in the enterprise and consumer markets: ‘exploration’, ‘acceleration’, and ‘innovation’.

Last year, most respondents (44%) said they were in the exploration phase of their mobile strategy. A simple app or two – typically on iPhone – and a focus on free brand-affinity apps was standard practice. This year, 55% of respondents said they are now shifting into the ‘acceleration’ phase. This phase is defined by the following trends and mobile strategies:

• basically covers try On average, each respondent said they plan to develop 6.5 apps this year, up 183% over last year.

• Businesses are increasingly taking a multi-platform approach. On average, respondents said they plan to deploy apps on at least 4 different devices (eg: iPhone, iPad, Android Phone, Android Tablet) this year, up two-fold over 2010.

• Ubiquitous cloud-connectivity: 87% of developers said their apps will connect to a public or private cloud this year, up from only 64% deploying cloud-connected apps last year.

• Always connected, personal, and contextual: in addition to cloud services, integration of social and location services will explode in 2011 and will define the majority of mobile experiences this year. Interest in commerce apps is also on the rise, with PayPal beating Apple as the #1 preferred method for payments.

• Business models are evolving along with these more engaging mobile app experiences. Developers are shifting away from free brand affinity apps and becoming less reliant on $0.99 app sales. Increasingly, the focus is on user engagement models such as in-app purchasing and advertising, with mobile commerce on the horizon.

• Outsource goes in-house: the enterprise takes control of its mobile destiny. 81% of respondents said they insource their development, with the majority saying they have an integrated in-house web and mobile team.

Conclusion:

One of success factors for a smartphone is developers; developers play a very important and key role in making a very successful mobile ecosystem. iPhone/Android Eco-system is best example for that.

Points which attract developer to develop applications for iphone and Android:

Factors like Great SDK, where a single installable file contains everything from Simulator, IDE to on device debugging tools.  App Store is the next factor, it enables developers to not only develop apps but also earn by developing those apps which is one of the best point about this ecosystem. Developers Develop for those platform which has lots of user base, so that their application reaches to maximum number of customers.

Thanks to MotionFrog for this inspiration article.

Message for developer is more money and more user using apps.

Come let’s create a career in Mobile Application Development Industry which is waiting for passionate people.